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MEET PIPER
Owner

Born and raised in central Oklahoma, Piper is the owner and main strategist at Caraway Lane Marketing. Since graduating from Oklahoma Christian University in 2007 with a B.B.A. in Marketing and then a M.B.A. in Organizational Development in 2008, Piper has worked in the marketing field in several different capacities, from higher education to the nonprofit sector. She graduated in 2012 with a M.A. in Conflict Resolution from Abilene Christian University.

 

Piper believes that a successful social media strategy, regardless of the industry, can launch a business faster than traditional marketing efforts. She enjoys every aspect of helping her clients formulate a cohesive plan, from monthly one-on-one meetings to launching new initiatives. When a partnership is formed, the possibilities are infinite.

 

Piper has been married to her husband Ryan since 2012. Together they enjoy trying coffee from every coffee shop imaginable in the OKC area, traveling and raising their two sweet kids, Kinsler and Ellie Kate. 

MEET MAGGIE
CONTENT WRITER

Upon graduating from the University of Oklahoma in 2011, Maggie began her career in nonprofit where her passion for people met with a desire to utilize methodical, practical tactics to produce measurable outcomes. Maggie climbed through the sector and ventured into community relations and content strategy for a growing corporate company. Upon being offered an upper level position within the company, Maggie chose to stay in Oklahoma and continue pouring into the community she calls home.

 

In an age of “check-the-box” marketing and arbitrary storytelling, Maggie discovered a gap and realized she held the aptitude to fill it. She took the leap to begin freelance work full time in 2015. Maggie is a connector by nature and lends this attribute to the benefit of her clients. The ability to  keep the reader’s eyes moving is essential, but compelling them to take the next step is key. In a world filled with lots of noise, Maggie tunes in and focuses on what resounds. 


Maggie chose to lay roots in the place where she grew, Edmond, Oklahoma.  Maggie enjoys cooking, coffee, eating and shopping local, cycling, and reading. Her newest joy has been in rediscovering the world through the eyes of her daughters, Corrie and Merritt. Her family can often be spotted hanging around Edmond’s trails and playgrounds. 

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MEET HALEY
Photographer

Haley is a lifestyle photographer in the Oklahoma City area. She loves shooting both indoors and outdoors, and is a sucker for natural, dreamy light. 

 

Although she’s an introvert at heart, Haley loves getting to meet new people through photography and telling a story through her images. She feels like she’s living out her dream job, while also being a mom to her energetic 2-year-old, Eloise. 

 

When she’s not behind the camera, you can find her chasing her little girl around just about anywhere, and living every day like it’s Taco Tuesday. 

MEET BRANDON
Creative Video

Brandon specializes in creative video production and is a big believer in crafting the best possible visual experience from conception to final product. Projects have taken him from Los Angeles to Miami, but helping local businesses grow here in Oklahoma is what matters most to him.

 

Prior to Inreach, Brandon held positions of CLE marketing, design, and video technology at the Oklahoma Bar Association. He has a degree in Journalism and Broadcasting from Oklahoma State University and lives in Oklahoma City, OK with his wife Rebekah and daughter Sutton Jo.

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MEET AKELA
Graphic Designer

Akela and Dorothy Gail have a few things in common: 
1. They both hail from Kansas
2. They are obsessed with their dog
3. They both understand that a pair of shoes can change your life

 

Now on to some things that these two DON’T have in common. Akela graduated from Fort Hays State University (Go Tigers!) in 2014 with her bachelor’s in marketing. Since then, she has put her skills to work in several different sectors, including telecommunications, banking and commercial construction. 

As an entrepreneur herself, she understands the need for cohesive branding across your platforms. And with a do-it-yourself attitude, Akela picked up several skills to market her own business: copywriting, branding, graphics, logo creation and website development (to name a few). She loves seeing graphics and images come together harmoniously to create the perfect messaging that is true to your brand. 

Akela now resides in Edmond, Oklahoma with her high-school sweetheart husband, Dre’ and their 190-pound Great Dane, Raider. She is not a fan of mornings, will accept chocolate ice cream at any time of the day and her favorite smell in the world are tomato stems.

MEET DESIREE
Content Creator

Desiree is an Edmond native who has a passion for connection and creativity.  Her years of working for several local small businesses brought to life her skills in marketing, social media, writing, and styling.

 

As a mom of two, you'll often find her on the soccer field, shopping at Sprouts (she's a certified nutritionist!), and crafting at home. 

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